This is an intensive course aimed at CSR managers, NGOs interested in engaging the business

sector, representatives of business associations, consultants and anyone interested in raising their

awareness and knowledge about the issues and best practices involved with CSR. While the main

focus will be on China, we will also take a look at CSR in the wider Asian region and also learn how

foreign companies view CSR. The central theme will examine the blocks and obstacles when

building better business in China via CSR.

Topics include:

- The history of CSR
- What is CSR today?
- Geting started: establishing CSR in your organisation
- International standards, guidelines and management system
- The rise of CSR in China
- Communicating the message and building the brand
- Partnerships and stakeholder dialogue
- CSR project presentation

For more information, please contact:

Ms. Cathy Shek
Tel 852-35798079
marketing@csr-asia.com